Business and Finance

Groupon Malaysia rebranded to Fave

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Fave has announced that Groupon Malaysia, the deals and discounts site, will be consolidated under a single brand and operate as Fave, effectively immediately.

Fave, which is already the #1 food and beverage app in the iOS App Store, will inherit Groupon’s base of customers, enabling the brand to serve over 3 million subscribers combined. Nationwide, Fave enlists over 2,000 local businesses including restaurants, spas, fitness centres and hotels.

“It is more than just putting a new name to Groupon”

On Fave today, customers will be able to find many of the best deals from merchants such as Westin Hotel, Red Box Karaoke, Le Méridien Hotel, La Juiceria, KL Tower Atmosphere 360, Kenny Rogers Roasters, Coliseum Cafe & Grill Room, Tutti Frutti Frozen Yogurt, Outback Steakhouse, and Morganfield’s among others.

Joel Neoh, Founder of Fave, said of the news: “At Fave, we will continue to work with the best restaurants and beyond to extend more exciting and new offerings to consumers. Customers can not only buy a deal, but also pay the entire bill via Fave as they discover the city and save money at the same time. Our aspiration is to make Fave their favourite app.”

“It is more than just putting a new name to Groupon. Fave is a homegrown brand developed and headquartered in Kuala Lumpur, and it is now used by millions of users and thousands of businesses across Southeast Asia including Jakarta and Singapore.”

“Fave will be our engine to spur widespread adoption of mobile commerce. In the coming months, we will continue to focus on our progress in developing Fave and rolling out its full service capabilities,” said Neoh.

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